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  • Summer of Recovery

    How Obama Mis-Spent His Summer Vacation

    Since 1985, the hands-down winner for worst marketing campaign has been New Coke—the disastrous flop when Coca-Cola tried to change its flavor. After 25 years, we have a new contender—President Obama’s “Summer of Recovery” slogan of 2010. The big media splash began in June, touting that “Obama, Biden declare ‘Recovery … More